‘Up Is Down’: Trump’s Unreality Show Echoes His Business Past

 President Trump on Air Force One after a trip to Philadelphia on Thursday. As a businessman and candidate, he often made fantastical or false claims, and in his first days as president he has issued a series of untruths. Credit Doug Mills/The New York Times

President Trump on Air Force One after a trip to Philadelphia on Thursday. As a businessman and candidate, he often made fantastical or false claims, and in his first days as president he has issued a series of untruths. Credit Doug Mills/The New York Times

As a businessman, Donald J. Trump was a serial fabulist whose biggest-best boasts about everything he touched routinely crumbled under the slightest scrutiny. As a candidate, Mr. Trump was a magical realist who made fantastical claims punctuated by his favorite verbal tic: “Believe me.”

Yet even jaded connoisseurs of Oval Office dissembling were astonished over the last week by the torrent of bogus claims that gushed from President Trump during his first days in office.

“We’ve never seen anything this bizarre in our lifetimes, where up is down and down is up and everything is in question and nothing is real,” said Charles Lewis, the founder of the Center for Public Integrity and the author of “935 Lies: The Future of Truth and the Decline of America’s Moral Integrity,” a book about presidential deception.

It was not just Mr. Trump’s debunked claim about how many people attended his inauguration, or his insistence (contradicted by his own Twitter posts) that he had not feuded with the intelligence community, or his audacious and evidence-free claim that Hillary Clinton won the popular vote only because millions of people voted for her illegally.

Nearly 30 years ago, in his best-selling book “The Art of the Deal,” Mr. Trump memorably extolled the advantages of “truthful hyperbole,” which he described as “an innocent form of exaggeration — and a very effective form of promotion.” It is one thing when the hyperbole comes from a reality TV star exaggerating his ratings to a roomful of television critics. The stakes are infinitely higher when it comes from the leader of the free world, and this reality is provoking alarm from many across the political spectrum.

Steve Schmidt, who helped manage Senator John McCain’s 2008 presidential campaign, said in an interview that Mr. Trump’s cascade of falsehoods was “a direct assault on the very idea of representative democracy” in the United States. Mr. Schmidt said that when he heard Mr. Trump’s adviser Kellyanne Conway defend the Trump administration’s “alternative facts” on NBC’s “Meet the Press” last Sunday, he thought of George Orwell’s “1984,” in which the Ministry of Truth is emblazoned with three slogans: “War is peace. Freedom is slavery. Ignorance is strength.”

Deception, dissembling, exaggeration — what Fortune magazine called his “astonishing ability to prevaricate” — has deep roots in Mr. Trump’s business career. In innumerable interviews over the years, Mr. Trump glibly inflated everything from the size of his speaking fees to the cost of his golf club memberships to the number of units he had sold in new Trump buildings. In project after project, he faced allegations of broken promises, deceit or outright fraud, from Trump University students who said they had been defrauded, to Trump condominium buyers who said they had been fleeced, to small-time contractors who said Mr. Trump had fabricated complaints about their work to avoid paying them.

In the early 1980s, a New York City housing court judge ruled that Mr. Trump had filed a “spurious” lawsuit to harass a tenant into vacating a Trump building. In the early 1990s, a federal judge ruled that despite Mr. Trump’s denials, there was “strong evidence” he and his subordinates had conspired to hire undocumented workers and deprive them of employment benefits. In the case of Trump University, Mr. Trump repeatedly claimed that he had “handpicked” each of the instructors who were hired to teach students the secrets of his real estate investing strategies. Yet during a deposition, Mr. Trump struggled to identify a single instructor, even after he was shown their photographs.

The price Mr. Trump paid for this record of prevarication was modest and manageable. His lawyers quietly settled cases when necessary, almost always after binding plaintiffs to secrecy. Some major banks and law firms quietly pulled back from doing or seeking business with the Trump Organization. Skeptical judges turned away his libel suit against a journalist who wrote a book calling into question the amount of his wealth. But usually, by the time the truth caught up, Mr. Trump had moved on to the next big thing.

Once he stepped into the political arena, however, fact-checking operations began cataloging his false statements in ways he never experienced during his years as a real estate developer and reality television star. PolitiFact, for example, has scrutinized 356 specific claims by Mr. Trump and found that more than two-thirds of the claims were “mostly false,” “false” or, in 62 cases, “Pants on Fire” false.

Read more from the New York Times article.

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